Haircare Heroes: Top Products For All Hair Types
Haircare Heroes: Top Products For All Hair Types – The United States multi-cultural hair care segment is currently estimated to be worth $2.5 billion dollars and is on a continuous growth path. While Black consumers account for 11.1% of all US beauty spending, only 2.5% of the industry’s revenue comes from Black products. According to all recent studies, black and brown customers face problems finding hair that suits their needs and preferences. Black consumers, in particular, show a preference for stores that are “for us, by us.” These simple statistics show the importance of having many Black products available in mass, drug, food, grocery, dollar stores, and beauty stores. . The best news is that in 2023, the top 5 hair care stores in most cultures will be Black-owned or Black-owned and operated. And, as a bonus, 5 products from 3 brands that are all Black women-owned or directed. Here … Read the rest